CULTURE – what’s the story?

‘Sport – it’s part of who (some of us) are’

12 November 2013
Sport in some societies, like the UK, New Zealand or Australia, has long been embedded in the culture and hard to separate from the national identity, especially when it comes to national-level competition – the recent London Olympics has only served to cement this further. The winter weekends in any of these countries also sees millions of fans avidly following their football team with a sense of belonging and a deep investment in what ‘our’ result is against a common adversary.

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‘One in all in’ – sport, culture and alcohol

9 September 2013
It’s Monday; for some people in sport it will involve ‘madness’ in the form of drinking many beers, being silly, dressing up and releasing the pressure valve built up over a season of physical and social compromises as athletes (and administrators). This is the time when athletes can feel they get to be like everyone else their age and let loose without concerns of skinfold measures, hydration, tomorrow’s training or next weekend’s game.There is nothing fundamentally wrong with that. We each have traditions that mark relevant moments in time..

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